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Dealership Growth

Marketplace Engine

A built-in-house system for vehicle posting, inventory feed coordination, buyer activity capture, and governed handoff into dealership follow-up.

Marketplace Engine logo
Marketplace Engine product screenshot

Overview

Marketplace Engine turns marketplace activity into a managed dealership workflow.

The problem

Manual marketplace activity creates inconsistent listings, missed buyer messages, and limited manager visibility.

Strategy

Build the posting and buyer-capture layer in-house, then preserve a clear handoff to dealership staff.

What was built

Inventory workflows, listing controls, buyer capture, manager oversight, and handoff into Hannah and human ownership.

Systems involved

Inventory feedsListing controlsBuyer captureWorkflow automationManager oversight

Current evidence

A working product experience and implementation records are maintained as operating evidence.

Next milestone

Expand documented deployment evidence and manager reporting across marketplace activity.

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